Are you an Authentic Leader?

In business and society for that matter, we need good leaders to guide us and make the essential big- decisions that keep the world moving. 

All it takes to be a “leader”, in title at least, is to hold the dominant position in a group or organisation and have some followers. However, this is a very simplified definition of leadership.


What is the measure of a great leader?

Great leadership has much less to do with how you define the role and more about the impact one’s leadership has on others.

When you’re trying to determine the components of a great leader, it’s easy to fall-back on certain terms we commonly associate with leadership — words like assertive, inspirational and confident.

But what about being “authentic”?

While the idea of authentic leadership is not a new concept — it has its roots in Ancient Greek philosophy, which posited that authenticity is an important state of being and enables you to control your own destiny — it can certainly feel like a novel component of leadership today. Given the speed of change and the need to keep a business agile, controlling your destiny and that of your business seems too limited.

Nowadays, great leaders are authentic leaders, because of their adaptability and inclusiveness. This is the key insight in the recently released ‘Mindshop 2020 The Authentic Leader Report’.

Business By Design in collaboration with Mindshop International surveyed hundreds of global business leaders on what is needed to achieve higher leadership performance moving into the new decade. The report highlights 10 specific leadership attributes at are essential to authentic leadership and provides a quick guide on how to improve performance and raise your authentic leader status.

You can download the report here:

The report also holds great insights on the impact and ability of leaders to adapt to change. Constant change is the new norm, and if controlling your destiny is a pre-requisite of authentic leaders it is not surprising to find that business leaders are increasingly feeling considerable time pressures and a need to find creative ways to achieve more with less. An outcome of the report is 5 practical strategies to help leaders achieve their targets this year: 

1.       Identify a theme in 2020

2.       Seeking alignment rather than perfection

3.       Slowing down to speed up with a focus on less is more

4.       Getting things done by being more productive rather than busy

5.       Simplifying complexity can reduce barriers to change

To ensure long-term happiness and productivity from your team, it’s critical you demonstrate a higher level of authenticity as a leader. An Authentic Business Leader that shows you lead for today and tomorrow.

Of the 10 specific attributes of an Authentic Leader what are your top three leadership priorities for 2020?

I welcome the opportunity to discuss strategies and learning options with you. Please contact me on 02 6658 0775 to organise a brief 20-minute discussion so we can get started



PS: Whenever you’re ready . . . here are 4 ways we can help you grow your business:

1. Join the Business By Design Facebook community & connect with other businesses who are wanting to improve like you.  It’s our private community where we share the latest insights, business tips and ask questions about business. –  Join now by just Clicking Here.

2. Download The Profit Booster Hacks for Business E-Book.   These 12 simple strategies guarantee more profit in your business without having to find any new customers! –  Just Click Here …….it’s free

 3. Learn more about the Future Leaders Program
Specifically designed to give future leaders the necessary insights and tools to close the skills gap, regardless of seniority or experience. Our interactive two-day workshop, we help you high-potential team members to: make the transition from “mate” to manager; recognise the difference between managing, coaching, and leading; and understand the 5 levels of leadership – Click Here 

4. Work with me and my team privately
If you’d like to work directly with me and my team to take you from 6 to 7 figures… just reply to this message and put “Private” in the subject line… tell me a little about your business and what you’d like to work on together, and I’ll get you all the details! 

Phone (02) 6658 0775